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Advertising Manager

2 weeks ago

Lahore, Punjab, Pakistan Core Growth Pvt Ltd. Full time $60,000 - $80,000 per year

Job Title:
Advertisement Manager

Location:
Onsite – Core Growth Pvt. Ltd.

Timings:
06:00 PM to 03:00 AM (Night Shift)

Job Type:
Full-time

About Core Growth Pvt. Ltd.

At
Core Growth Pvt. Ltd.
, we are performance-driven digital marketers who help businesses scale through innovative SEO, paid media, and growth strategies. Our team thrives on creativity, analytics, and impact. We serve clients globally and deliver measurable results that matter.

We're expanding our Paid Media team and seeking an
Advertisement Manager
who's both creative and data-savvy to lead paid advertising efforts across platforms like Google Ads, Meta (Facebook/Instagram), and Local Services Ads (LSAs).

Key Responsibilities

Campaign Strategy & Planning

  • Develop and execute ROI-focused ad strategies across Google Ads, Meta, and LSAs.
  • Conduct audience research and keyword analysis to drive strategic bidding and targeting.
  • Align campaigns with client business goals for consistent multi-platform messaging.

Campaign Management & Optimization

  • Monitor KPIs such as CPC, CTR, CPA, conversion rates, etc. on a daily basis.
  • Continuously refine bids, budgets, keywords, and creatives for peak performance.
  • Design and run A/B tests on ad copy, audience segmentation, and landing pages.

Ad Creation & Asset Management

  • Write compelling ad copy and oversee creative development across platforms.
  • Collaborate with design teams to create engaging, high-performing ad visuals.
  • Ensure all assets meet platform standards and reflect client branding.

Lead Quality & Funnel Optimization

  • Evaluate lead quality with a focus on Local Services Ads (Google).
  • Adjust targeting and messaging to reduce low-quality leads and improve CPL and ROAS.
  • Optimize campaign funnels to drive qualified conversions.

Reporting & Analytics

  • Deliver clear, insightful weekly/monthly performance reports to clients.
  • Use tools like Google Analytics, Microsoft Clarity, Meta Ads Library, and Google Ads Transparency Center for data-driven decision-making.
  • Identify trends, gaps, and opportunities to scale campaigns.

Client Communication & Account Management

  • Serve as the main point of contact for advertising clients.
  • Provide proactive performance updates, strategic insights, and growth plans.
  • Educate clients on platform changes, best practices, and advertising trends.

Platform Maintenance & Compliance

  • Stay updated with ad platform policies, algorithm changes, and feature rollouts.
  • Maintain verified business profiles and ensure LSAs meet compliance requirements.
  • Troubleshoot ad disapprovals, suspensions, or lead quality issues.

What We Offer

  • Competitive salary
    (negotiable based on experience)
  • Growth-driven culture
    with learning and mentorship opportunities
  • Creative freedom
    to test, build, and scale ad strategies
  • Modern office space
    and an inclusive team environment
  • Performance-based incentives
    and recognition

Ideal Candidate

  • Running multi-platform ad campaigns (Google Ads, Facebook/Meta, LSAs)
  • Driving lead generation and conversion optimization
  • Reporting, A/B testing, and ROI-driven strategy
  • Communicating effectively with clients and internal teams
  • Staying agile in a fast-paced, ever-evolving digital ecosystem