SaaS Product Marketing Specialist

2 weeks ago

Lahore, Punjab, Pakistan HR Force International Full time 1,500,000 - 3,000,000 per year
  • Develop and execute go-to-market (GTM) strategies for SaaS products.
  • Craft product positioning, messaging, and value propositions tailored to target customer segments.
  • Collaborate with Product Managers to translate features into customer-focused benefits.
  • Lead content marketing strategies including case studies, whitepapers, blogs, product videos, and sales enablement materials.
  • Drive lead generation campaigns using digital marketing channels (SEO, SEM, PPC, email, LinkedIn campaigns, ABM).
  • Conduct market research, competitor analysis, and customer insights to refine marketing strategies.
  • Build and manage product launch campaigns to support customer acquisition and retention.
  • Partner with Sales teams to provide collateral, battle cards, and training materials for closing deals.
  • Track and analyze key metrics to optimize marketing campaigns and report ROI.

Benefits

  • Bachelor's/Master's in Marketing, Business, or related field (MBA preferred).
  • 4+ years of experience in SaaS Product Marketing / B2B Marketing (FinTech, RegTech, or Security SaaS preferred).
  • Proven expertise in positioning, GTM strategy, and lead generation for SaaS products.
  • Strong understanding of customer lifecycle in SaaS (acquisition → retention → upsell/cross-sell).
  • Experience with marketing automation tools (HubSpot, Marketo, Salesforce, etc.).
  • Exceptional written and verbal communication skills.
  • Ability to work in a fast-paced, global SaaS environment.

  • Product Marketing Intern

    2 weeks ago

    Lahore, Punjab, Pakistan HR Force International Full time

    About the Role:We are looking for Product Marketing Interns who are passionate about technology, marketing, and product growth. This internship offers a unique opportunity to gain hands-on experience in promoting innovative SaaS products to a global audience. You'll work closely with the product and marketing teams to support go-to-market initiatives,...

  • Product Marketing Intern

    2 weeks ago

    Lahore, Punjab, Pakistan HR Force International Full time 2,000,000 - 2,500,000 per year

    About the Role:We are looking for Product Marketing Interns who are passionate about technology, marketing, and product growth. This internship offers a unique opportunity to gain hands-on experience in promoting innovative SaaS products to a global audience. You'll work closely with the product and marketing teams to support go-to-market initiatives,...

  • Digital Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan DEFQON Digital LLC Full time 900,000 - 1,200,000 per year

    Digital Marketing Specialist (Google Ads + LinkedIn Ads)Location:DHA LAHORECompany:Defqon Digital LLCType:Full-timeAbout the RoleDefqon Digital is hiring aDigital Marketing Specialistto manage paid campaigns across Google Ads and LinkedIn Ads.This is a hands-on role, ideal for someone with proven experience in PPC and B2B lead generation.Key...

  • SaaS Sales Manager

    5 days ago

    Lahore, Punjab, Pakistan Software Finder Careers Full time 9,000,000 - 12,000,000 per year

    Role OverviewWe are seeking an experienced and highly drivenManager Sales – Product & Growthto lead the sales function for our Vendor Portal. This role requires a seasoned sales professional with deep SaaS experience, strong leadership capability, and the ability to manage and coach a remote sales team. The ideal candidate will bring structured sales...

  • Software Product Marketing Intern

    2 weeks ago

    Lahore, Punjab, Pakistan Programmers Force Full time 400,000 - 600,000 per year

    About the RoleWe are seeking a Software Product Marketing Intern who combines a Computer Science foundation with analytical curiosity and market insight. This role is designed for individuals who enjoy exploring how technology, data, and strategy come together to shape product growth.As part of the Product Marketing and Growth team, you will analyze...

  • Software Product Marketing Intern

    2 weeks ago

    Lahore, Punjab, Pakistan HR Force International Full time 30,000 - 60,000 per year

    About the RoleWe are seeking a Software Product Marketing Intern who combines a Computer Science foundation with analytical curiosity and market insight. This role is designed for individuals who enjoy exploring how technology, data, and strategy come together to shape product growth.As part of the Product Marketing and Growth team, you will analyze emerging...

  • Sales And Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan VISIBLE MARKETING SOLUTION Full time

    Location:Remote | Full-TimeIndustry:Digital Marketing, SEO, Website DevelopmentExperience Level:Mid to SeniorSalary:Commission Based 10 to 15% on every sale (Performance-Based)Are you a driven and dynamicSales & Marketing Specialistwith a passion for closing deals and helping businesses grow online? We're looking for someone who can confidentlysell digital...

  • Graphic Design Specialist

    7 days ago

    Lahore, Punjab, Pakistan 74d5b9fa-d50e-455d-8de2-611495c53f0e Full time 500,000 - 1,500,000 per year

    Graphic Designer (SaaS Design Specialist) Location: Johar Town, Lahore Type: Full-Time | On-SiteDo you breathe design and have hands-on experience creating high-converting creatives for SaaS products? We want you on boardRequirements:Proven experience working with  SaaS-based companies,  understanding product flows, UI visuals, landing pages & ad...

  • Business Development Specialist – SaaS

    5 days ago

    Lahore, Punjab, Pakistan Vormand (pvt) ltd Full time 840,000 - 1,200,000 per year

    We're Hiring: Business Development Executive – Vendor Onboarding (SaaS)Company Overview:We are a rapidly growing player in the Electronic Medical Records (EMR) and Healthcare SaaS industry. We're looking for a motivated Business Development Executive to help onboard vendors and expand our partnerships across the United States.Key Responsibilities:Identify...

  • Performance Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan Lestars Management Consultancy Full time 2,400,000 per year

    Experience Required: 2–4 yearsReporting To: Head of Growth / Marketing LeadIndustry: AI, SaaS, or Tech About Us:We're a fast-growing tech-driven company building cutting-edge digital solutions. We're lookingfor a results-oriented Performance Marketing Specialist who thrives on data, creative testing,and ROI-driven growth strategies. If you're passionate...