senior executive cvm
5 days ago
Job Purpose
- Manage conventional CVM activities of the assigned portfolio, Ensure CVM KPIs are delivered
Job Responsibilities
- To design & monitor different BTL Campaigns through CVM Platforms
- Pre and Post Analysis of Campaigns
- Responsible for dashboard & report creation for higher management
- Work across multiple technology tools to provide answers to business queries
- Ensure accurate and timely delivery of insights to business users for early actionability
- Ad-hoc analysis for specialized tasks assigned by business teams & management. Coordination with Segments, Pricing & other marketing teams to share actionable insights and ensure timely delivery of data
- Continuously improve/automate campaigns
- Analysis for all business problems for gap identification
- Campaign Designing/Modification
- Pre-Post Campaign Analysis
- Campaign Monitoring
- BTL portfolio management & CVM Reporting
Eligibility Criteria (Education, Knowledge, Experience and Skills): Education: At least Bachelors degree in Marketing/Computer Science or similar domain Work Experience:
1-2 Years
Skills - Generic
- Analytical Mindset
- Problem Solving Skills
- Stakeholder Management Skills
Skills - Job Specific:
- Knowledge of SQL, R/Python & other programming languages is preferable
- Knowledge of Dashboard Creation tools
- Advanced Excel Skills
- Team Work
- Adaptability
- Good presentation skills
- Good project management skills
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