Digital Marketing Specialist

4 days ago


Karachi, Sindh, Pakistan H&S Real Estate Pakistan Full time 900,000 - 1,200,000 per year

We are looking for a Digital Marketing Specialist with hands-on expertise in paid media, lead generation, and communication. The role requires strong command over Meta (Facebook/Instagram), YouTube, and TikTok Ads while ensuring effective campaign performance and ROl.

RESPONSIBILITIES

  • Plan, launch, and optimize ad campaigns on Meta, YouTube, and TikTok.
  • Drive lead generation campaigns to acquire quality prospects.
  • Track, analyze, and report campaign performance to maximize ROl.
  • Collaborate with the marketing team to align campaigns with overall business goals.
  • Stay up to date with the latest trends in digital advertising and performance marketing.

REQUIREMENTS

  • Proven experience managing Meta (Facebook/Instagram), YouTube, and TikTok Ads.
  • Strong knowledge of lead generation strategies and conversion optimization.
  • Excellent communication skills in English and Urdu.
  • Analytical skills to interpret campaign data and improve performance.
  • Creativity and problem-solving mindset to enhance digital campaigns.


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