Head of Sales

2 weeks ago

Lahore, Punjab, Pakistan PalmPay Full time 9,000,000 - 12,000,000 per year

About PalmPay
PalmPay is a leading neobank and fintech platform scaling financial inclusion across emerging markets. With over
40 million users
, we're building a digital financial ecosystem that empowers individuals and businesses through accessible, easy-to-use, and rewarding financial services.

Operating in
Nigeria, Ghana, Tanzania, Bangladesh
, and now expanding in
Pakistan
, PalmPay has been recognized by
CNBC
as one of the
Top 300 Global Fintech Companies
and ranked
#2 overall
and
#1 in financial services
on the
Financial Times' Africa's Fastest Growing Companies 2025
list.

Position Overview
We are seeking a dynamic and experienced
Head of Sales – Pakistan
who will lead the country's sales and business development function. Beyond traditional sales leadership, the ideal candidate will bring experience in
NBFC and Digital Banking Product Operations
, and take ownership of product operations alongside driving strategic business growth in a fast-paced fintech environment.

Key Responsibilities
Sales Strategy & Execution

  • Define and implement a comprehensive sales strategy aligned with PalmPay's business goals in Pakistan
  • Build, lead, and scale a high-performing sales team covering B2C and B2B channels

NBFC & Digital Banking Product Operations

  • Oversee end-to-end product operations including go-to-market planning, KPI tracking, and rollout execution
  • Leverage experience in NBFC and digital banking products to align business development initiatives with product strategy

Business Development & Market Expansion

  • Drive agent acquisition and merchant partnerships to boost product adoption
  • Identify and capitalize on new market opportunities to accelerate customer acquisition and retention

Campaigns & Performance Management

  • Launch targeted lifecycle campaigns to engage users at key stages of their journey
  • Track performance through data-driven dashboards, forecasting tools, and ROI tracking mechanisms

Cross-Functional Collaboration

  • Work closely with Product, Marketing, Finance, and Operations to ensure seamless execution and operational excellence
  • Translate user and market insights into actionable product or channel refinements

Stakeholder Engagement & Reporting

  • Communicate key performance metrics, strategic achievements, and challenges to leadership
  • Represent PalmPay in strategic negotiations and high-value partnerships

Required Qualifications & Experience

  • Bachelor's degree in Business, Marketing, or related field; MBA preferred
  • 8+ years of progressive experience in sales, business development, or product operations within fintech, NBFC, or digital banking environments
  • Demonstrated proficiency in launching and scaling NBFC or digital banking products
  • Proven ability to lead high-impact sales teams and exceed revenue targets
  • Deep understanding of Pakistan's digital payments and financial ecosystem
  • Excellent leadership, communication, and stakeholder management skills
  • Fluency in English and Urdu

Compensation & Benefits

  • Competitive and market-aligned salary package
  • Festival bonuses and mobile/internet allowances
  • Professional development and leadership opportunities
  • Strategic leadership role in PalmPay's expansion into Pakistan with significant growth potential

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