Digital Advertising Manager

1 week ago

Islamabad Dha PhaseIi, Pakistan Softify technologies Full time 600,000 - 1,200,000 per year

Job Title: Digital Advertising Specialist (Multi-Platform)

Job Description:

We're seeking a highly skilled Digital Advertising Specialist to manage and optimize our online advertising campaigns across multiple platforms. The ideal candidate will have hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, TikTok Shop, and Google Merchant Center.

Key Responsibilities:

  • Develop and execute digital advertising strategies across Meta Ads, Google Ads, LinkedIn Ads, and TikTok Shop to drive conversions and sales.

  • Manage and optimize ad campaigns, ad groups, and targeting to ensure maximum ROI.

  • Set up and manage product listings on Google Merchant Center and TikTok Shop.

  • Conduct keyword research, ad copywriting, and landing page optimization.

  • Monitor and report on campaign performance, providing data-driven insights and recommendations for improvement.

  • Collaborate with cross-functional teams to align advertising efforts with business objectives.

  • Stay up-to-date with the latest trends and best practices in digital advertising.

Requirements:

  • Proven experience with Meta Ads, Google Ads, LinkedIn Ads, TikTok Shop, and Google Merchant Center.

  • Strong understanding of digital advertising principles, including targeting, bidding, and optimization.

  • Excellent analytical and problem-solving skills.

  • Ability to work in a fast-paced environment and meet deadlines.

  • Strong communication and collaboration skills.

Nice to Have:

  • Experience with e-commerce platforms and product feed management.

  • Knowledge of SEO principles and content marketing strategies.

  • Certification in Google Ads, Meta Ads, or LinkedIn Ads is a plus.

If you're a motivated and results-driven digital advertising professional looking for a new challenge, please share cv at

Job Type: Full-time

Work Location: In person

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