ASO Specialist

1 week ago

Lahore, Punjab, Pakistan Game District Full time 900,000 - 1,200,000 per year

Position tile: ASO Specialist

Location: Lahore (Onsite)

Experience Required: 3+ Years

Education: Bachelor's degree in Marketing, Business, or related field

About Us:

We're a fast-growing mobile gaming company passionate about creating engaging and high-performing games that reach millions of players worldwide. We're looking for a talented App Store Optimization (ASO) Specialist to join our marketing team and help maximize our games' visibility and performance across app stores.

Key Responsibilities:

  • Plan and execute ASO strategies to improve app visibility, conversion rates, and installs on Google Play and App Store.
  • Conduct competitor and keyword analysis to identify optimization opportunities.
  • Optimize app titles, descriptions, screenshots, icons, and videos for better ranking and engagement.
  • Monitor app performance metrics and provide actionable insights and reports.
  • Collaborate with the marketing and product teams to align ASO efforts with overall brand and campaign strategies.
  • Stay updated with the latest ASO trends, tools, and algorithm changes.

Requirements:

  • 3+ years of proven experience in ASO, preferably in the mobile gaming industry.
  • Strong understanding of app store algorithms, keyword research, and A/B testing.
  • Proficiency in ASO tools like App Annie, Sensor Tower, or Mobile Action.
  • Analytical mindset with strong data interpretation skills.
  • Excellent communication and teamwork skills.

What We Offer:

  • Competitive salary package
  • Creative and collaborative work culture
  • Growth opportunities in the fast-evolving mobile gaming space

If you're passionate about driving game success through data-driven ASO strategies, we'd love to meet you

Job Type: Full-time

Education:

  • Bachelor's (Required)

Experience:

  • ASO : 3 years (Required)

Location:

  • Lahore (Required)

Work Location: In person

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