Brand Manager

1 week ago

Lahore Johar Town, Pakistan Potato Logics Full time

Job Title: Brand Manager

Job Type: Full Time

Company Name: Potato Logics Company

Timings: 9am-6pm

Location: Johar Town, Lahore

Key Responsibilities:

  • Manage the assigned brand and developing and implementing brand strategies and marketing plans.
  • Assist in developing and implementing brand strategies and annual marketing plans.
  • Lead the execution of brand campaigns, product launches, and activations.
  • Coordinate with creative, digital, and sales teams to ensure alignment across all marketing channels (Meta Ads and e-commerce brands).
  • Conduct market and competitor analysis to identify trends and opportunities.
  • Ensure brand consistency in messaging, packaging, and visuals across all touchpoints.
  • Support in managing agency and vendor relationships for campaign execution.
  • Monitor and analyze brand performance, sales data, and consumer insights to improve strategies.
  • Oversee digital visibility and e-commerce branding to maintain a cohesive brand image online.
  • Prepare and present reports, proposals, and marketing performance reviews to senior management.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 1–3 years of experience in brand management, marketing, or related roles.
  • Strong understanding of brand communication, consumer insights, and positioning.
  • Basic knowledge of e-commerce operations and digital branding.
  • Excellent communication, organizational, and analytical skills.
  • Creative thinker with strong attention to detail and visual sense.
  • Ability to handle brand tasks independently and take initiative.

Salary : Market Competitive

Email:

Job Type: Full-time

Pay: Rs50, Rs100,000.00 per month

Work Location: In person

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