Digital Marketing Expert – PPC Specialist

2 weeks ago

Lahore, Punjab, Pakistan The Services Tree Enterprises Full time 480,000 - 600,000 per year

About the Role

Sourcetek, a portfolio company of The Services Tree, is hiring on behalf of its client, Codesynx, a fast-growing digital marketing agency. We are looking for a Digital Marketing Expert (PPC Specialist) with at least 1 year of experience in managing PPC campaigns and SEO strategies.

This is an exciting opportunity for someone who is passionate about performance marketing and eager to grow in a dynamic digital environment.

Key Responsibilities

  • Assist in the creation, management, and optimization of paid campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn.
  • Conduct keyword research and implement strategies for both PPC and SEO to maximize performance and improve organic rankings.
  • Optimize ad campaigns and landing pages for SEO and paid search performance.
  • Create and test ad copies, visuals, and CTAs for improved engagement and conversions.
  • Monitor, track, and report on campaign performance, including CTR, conversions, and ROI.
  • Collaborate with the creative team to develop marketing solutions aligned with brand objectives and performance goals.
  • Stay updated with SEO best practices and industry trends, applying them to both paid and organic campaigns.

Requirements

  • Minimum 1 year of experience in PPC and SEO.
  • Hands-on experience with Google Ads and Meta Ads (Facebook/Instagram).
  • Basic to intermediate understanding of SEO practices.
  • Strong analytical skills with the ability to interpret campaign data.
  • Excellent communication and teamwork abilities.

What We Offer

  • Competitive salary (PKR 40k – 50k)
  • Exposure to diverse campaigns and clients
  • Opportunity to grow in both paid and organic search marketing
  • Collaborative and supportive work environment

How to Apply

Interested candidates are encouraged to send their CVs to with the subject line: "Application – Digital Marketing Expert (PPC Specialist)"

Job Types: Full-time, Contract

Contract length: 3 months

Pay: Rs40, Rs50,000.00 per month

Experience:

  • PPC/SEO : 1 year (Preferred)

Work Location: In person

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