PPC Specialist

1 week ago

Lahore, Punjab, Pakistan Quality Resource Pvt Ltd Full time 1,200,000 - 2,400,000 per year

Job Title: Senior PPC / Digital Marketing Specialist

Company:
Quality Resource Private Limited

Location:
Gulberg II Lahore

Job Type:
Full-time (On-site)

Shift Timing:
6:00 PM to 3:00 AM (Monday to Friday)

Salary Range:
Rs. 100k - Rs. 200k (PKR) per month

Email to Apply:

Note:
This is (NOT) a remote-based job.

Company Overview:

Quality Resource Private Limited
, founded in 2010, is a leading Multinational Digital Marketing company recognized globally for its commitment to quality, innovation, and client satisfaction. As an ISO-certified and Google-recognized agency, we specialize in delivering cutting-edge digital marketing strategies tailored to help businesses succeed online.

Job Summary:

We are seeking an experienced
Senior PPC / Digital Marketing Specialist
to join our dynamic team during the night shift. The ideal candidate will be responsible for managing, optimizing, and scaling pay-per-click campaigns across multiple platforms with a focus on
ROI
and
lead generation
.

Job Duties and Responsibilities:

  • Be involved in Keyword selection and audience targeting.
  • You have to make reports for PPC clients.
  • Write attractive and concise copy for ads.
  • Maintain Quality score of PPC campaigns.
  • Maintain partnerships with PPC ad platforms and vendors.
  • Leads generation for clients.
  • Launch and optimize various PPC campaigns.
  • Tracking KPIs to assess performance pinpoint issues and producing useful reports.
  • Monitoring Budgets, adjusting bids and overseeing search platforms accounts to gain better ROI.
  • Participate in forming effective paid strategies.
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing) Tracking Daily, weekly, and monthly.
  • Suggest and develop new campaigns across multiple channels.
  • Find ways to reduce the risk of click frauds.
  • Keep yourself updated with PPC and SEM latest trends.
  • Discussions with your team and support help if needed.
  • Communicate with clients when needed.
  • Performing other SEM duties as assigned.

Requirements and Skills:

  • Proven experience as a Senior PPC Expert or Digital Marketing Specialist.
  • Experience in data analysis and reporting.
  • Knowledge of SEO and digital marketing concepts.
  • Familiarity with multiple platforms
    (e.g. Google ads, Facebook ads, Bing and yelp Ads)
    is preferred.
  • Working knowledge of analytics tools
    (Google Analytics, GTM, Web Trends, etc.)
  • Excellent English communication skills. Must be able to communicate with the company's international clients
  • Analytical thinking with strong math skills.
  • US market experience is a plus.
  • Candidate should have the experience of handling multiple projects at a time with proven record of generating healthy conversation.
  • Minimum Bachelor's degree qualification.

Perks & Benefits:

  • Monthly & Annual Bonuses
  • EOBI
  • Provident Fund
  • Medical Insurance
  • Annual Paid Leaves
  • Leave Encashment
  • Free Food & Parking Facility
  • Annual Trips & Recreational Activities

If you are a passionate PPC expert with a drive to deliver measurable results and thrive in a night shift environment, we'd love to hear from you

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