User Acquisition

4 weeks ago


Lahore, Punjab, Pakistan Highbit Games Full time

Job Description:

We are looking for an experienced User Acquisition to join our dynamic marketing team. In this role, you will play a pivotal part in driving user acquisition and enhancing the reach of our mobile games.

Responsibilities:

  • Plan, execute, and manage user acquisition campaigns across multiple platforms, ensuring alignment with overall business objectives.
  • Monitor and analyze campaign performance using analytics tools like AppsFlyer and Adjust, providing detailed insights and actionable recommendations.
  • Collaborate with creative teams to develop and test ad creatives, conducting A/B testing to identify high-performing variations.
  • Stay informed about advertising policies, market trends, and competitor strategies to drive innovation and maintain compliance.
  • Keep up to date with market analysis, research, trends, and organic growth strategies.
  • Work closely with product, monetization, and marketing teams to align acquisition strategies with revenue and engagement goals.
  • Continuously refine and optimize user acquisition campaigns to ensure maximum efficiency and performance.
  • Conduct market research to explore and test new user acquisition channels and opportunities for growth.
  • Create comprehensive performance reports to inform stakeholders and support data-driven decision-making.

Requirements:

·Bachelor's degree in Marketing, Business Administration, Computer Science, or a related field.

·2+ years of experience in mobile app marketing.

·Strong analytical and problem-solving skills.

Job Type: Full-Time, Onsite

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