
Email Marketing Specialist
14 hours ago
SAT Japan is a prominent player in the automotive export industry, and it is headquartered in Iwaki, Japan. With a strong track record of successfully delivering vehicles to various countries, including Chile, Kenya, Bolivia, Uganda, Pakistan, South Africa, and Tanzania, we have solidified our position as a leading exporter. Our mission is to simplify the car sale and purchase process, making it accessible and effortless for everyone, everywhere.
Position: Email Marketing Specialist
Location: Gulberg III, Lahore
Job Type: Full time - Onsite
Job Summary:
We are seeking a creative and analytical Email Marketing Specialist to develop, implement, track, and optimize our email marketing campaigns across all digital channels. The ideal candidate will have a passion for marketing, strong copywriting skills, and a knack for engaging customers through compelling email content.
- Oversee email databases, ensuring compliance with GDPR and other regulations.
- Manage email infrastructure, including multiple mailboxes and domains, to optimize deliverability and minimize spam risks.
- Configure DKIM, SPF, and DMARC settings for secure email authentication.
- Implement dynamic content techniques for content creation and A/B testing.
- Set up and maintain email warm-up settings for high-volume campaigns.
- Design professional email signatures for consistent branding.
- Plan, create, and execute targeted email marketing campaigns, including newsletters and promotions.
- Optimize templates for mobile devices and ensure high deliverability.
- Drive B2C marketing, generating quality leads and expanding the email database.
- Proven skills in effective email copywriting series.
- Track and analyze key metrics like open rates, click-through rates, lead generation, and database growth.
- Provide insights to refine and optimize email marketing strategies.
- Manage tools such as Klaviyo / Mailchimp to enhance email marketing efforts.
- Offer technical support for email infrastructure and tool integration.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- Experience in segmentation and planning of email marketing.
- Minimum 1 year of experience in email marketing with a focus on infrastructure setup and management, lead generation, and nurturing.
- Proven experience in email marketing and using marketing automation tools like Klaviyo, Mailchimp, Apollo.
- Strong understanding of email marketing concepts and metrics.
- Excellent copywriting and editing skills.
- Strong analytical skills and ability to interpret data and derive actionable insights.
- Ability to manage multiple projects and meet deadlines.
- Proficiency in HTML, content management systems, and email marketing best practices.
- Experience with DKIM, SPF, DMARC, email deliverability, and tools for content optimization.
Entry level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesMotor Vehicle Manufacturing
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