Digital Media Manager

3 days ago

Karachi, Sindh, Pakistan beBee Careers Full time

As a key member of our digital media team, you will be responsible for leading the creative department in planning and executing tasks assigned by our Brand Manager.

Key Responsibilities:
  1. Department Leadership: Oversee the entire creative department from planning to execution of tasks.
  2. Alliance Building: Assist the Brand Manager in forming alliances with external companies.
  3. Revenue Generation: Help the Brand Manager generate revenues through offering and pitching corporations for internal and external branding areas.
  4. Market Monitoring: Monitor market trends and review advertising and marketing activities, reporting to the Brand Manager.
  5. Action Planning: Suggest plans of action to higher authorities based on recent trends for better lead generation.
  6. Weak Area Identification: Identify weak areas in promotional and marketing activities and provide solutions.
  7. Campaign Coordination: Coordinate marketing campaigns with the sales team.
  8. Social Media Engagement: Engage with Social Media Influencers and Bloggers for brand growth and visibility.
  9. Performance Measurement: Measure and report performance of digital marketing campaigns against goals (ROI and KPIs).
  10. Community Management: Manage community engagement across all social media platforms.
  11. Budget Preparation: Assist in preparing quarterly budgets for marketing activities.
  12. Vendor Management: Ensure timely preparation and delivery of marketing materials by vendors.
  13. Activation Management: Manage regular BTL activations for the sales department each quarter.
  14. Strategy Development: Formulate new strategies for increased productivity and brand awareness.

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