Growth Marketing Lead

1 week ago


Karachi, Sindh, Pakistan beBee Careers Full time
Marketing Growth Specialist

The ideal candidate will develop and execute strategies to drive customer acquisition, engagement, and brand expansion. They will have a data-driven mindset, a passion for digital marketing, and the ability to scale brands through performance marketing, content, and automation.

This role involves managing and optimizing performance marketing campaigns across Google Ads, Meta, LinkedIn, as well as leading content marketing initiatives including SEO, social media, and email marketing.

The key responsibilities include developing growth strategies across paid and organic channels, managing and optimizing performance marketing campaigns, leading content marketing initiatives, and tracking KPIs to drive ROI.

The successful candidate will collaborate with design and product teams to enhance brand messaging and experiment with new marketing channels and automation tools for scalable growth.

Requirements:

  • SEO Tools: Ahrefs, SEMrush, Google Search Console
  • Social Media Growth: TikTok, LinkedIn, Twitter, YouTube strategies
  • Marketing Automation: Zapier, Webflow, Notion

Qualifications:

  • 3 years of experience in growth marketing, digital marketing, or performance marketing
  • Proven track record in scaling brands and executing ROI-driven campaigns
  • Deep understanding of SEO, PPC, and content marketing strategies
  • Strong analytical skills and ability to turn data into action
  • Passion for fintech, wealth management, and financial education (a plus)


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