Business Development Lead

2 days ago

Karachi, Sindh, Pakistan beBee Careers Full time
About the Role:

We are seeking a highly motivated Business Development Lead to join our team. As a Business Development Lead, you will be responsible for conducting market research to identify potential clients in the BPO and staffing sectors.

This includes generating high-quality leads through various channels, qualifying leads based on defined criteria, and maintaining a healthy sales pipeline in CRM systems.

Collaboration with the marketing team is essential to develop lead generation strategies and campaigns. Strong analytical skills are required to analyze performance metrics and optimize lead generation strategies.

Key Responsibilities:

  • Conduct market research to identify potential clients in the BPO and staffing sectors (US, UK, KSA, or other geographies as applicable).

  • Generate high-quality leads through channels such as LinkedIn, email campaigns, cold calling, databases, and marketing automation tools.

  • Qualify leads based on defined criteria and hand them off to the sales team for further engagement.

  • Maintain and manage a healthy sales pipeline in CRM systems (e.g., HubSpot, Zoho, Salesforce).

  • Collaborate with the marketing team to develop lead generation strategies and campaigns.

  • Create and manage prospect lists, contact databases, and lead tracking reports.

  • Analyze performance metrics and optimize lead generation strategies to meet or exceed KPIs.

  • Stay updated with industry trends and competitors to identify new opportunities.

  • Represent the brand professionally while engaging with potential clients.

Requirements:

  • Bachelor's degree in Marketing, Business, Communications, or related field.

  • 2+ years of experience in B2B lead generation, preferably in the BPO or staffing industry.

  • Strong knowledge of lead generation tools and techniques (LinkedIn Sales Navigator, Apollo, ZoomInfo, etc.).

  • Excellent communication, persuasion, and interpersonal skills.

  • Familiarity with CRM platforms and data management best practices.

  • Self-starter with the ability to work independently and in a team environment.

  • Goal-oriented, analytical, and driven by results.

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