Email Marketing Campaign Manager

1 day ago

Lahore, Punjab, Pakistan beBeeMarketing Full time
Job Description

As an Email Marketing Campaign Manager, you will be responsible for developing and executing highly effective email marketing campaigns to drive sales growth. This includes researching and identifying potential customer profiles that align with our services.

Your primary goal is to generate new leads daily using advanced email marketing/lead generation tools like Apollo.io. You will design, implement, and manage email campaigns, including cold outreach, nurturing sequences, and re-engagement strategies, all aimed at generating qualified leads.

You will work independently to achieve lead generation targets, taking full ownership of the email marketing strategy and execution without constant supervision. You must monitor, analyze, and report on key email marketing metrics (e.g., open rates, click-through rates, conversion rates, MQLs generated) to continuously optimize campaign performance and lead quality.

Required Skills & Qualifications
  • Proven experience in email marketing and lead generation.
  • Demonstrated proficiency in using lead generation tools such as Apollo.io or similar platforms for prospecting, contact discovery, and email outreach.
  • Ability to work independently and manage multiple projects with minimal supervision.
  • Strong understanding of sales funnel stages and the role of email marketing in driving conversions.
  • Excellent written communication and copywriting skills with a strong ability to craft compelling and persuasive email content.
  • Analytical mindset with the ability to interpret data and make data-driven decisions to optimize campaign performance.
Benefits
  • Competitive salary package.
  • Opportunity to work in a dynamic and growing organization.
  • Direct impact on sales growth and company success.

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