Beverages Category Lead

4 days ago


Karachi, Sindh, Pakistan HR WAYS Full time

Seeking a seasoned professional for the role of Category Manager - Beverages

As a key member of our team, you will be responsible for developing and implementing a category strategy, driving sales growth, managing trade spends, and ensuring financial performance.

Key responsibilities:

  1. Category Strategy
  • Developing a category strategy that aligns with company objectives.
Sales Expansion
  • Identifying opportunities to drive sales growth across multiple channels.
  • Negotiating deals with key stakeholders.
  • Coordinating field teams for effective market coverage.
Trade Spend Management
  • Custodian of trade spend for the beverages category.
  • Building and executing JBP plans for major trading partners.
Financial Performance
  • Managing financial performance, including budgeting and cost control.
  • Analyzing profitability of different beverages products.
Customer Engagement
  • Building strong relationships with key customers.
  • Gathering customer feedback for tailored offerings.
Industry Knowledge
  • Staying ahead of industry trends through continuous learning.

Requirements:

12+ years of experience in FMCG, 5+ years in beverages industry at ZM/RSM level.

MBA from a top institute in Karachi.

Strong technical competencies, including distribution knowledge and channel management.

Benefits:

Salary: Market Competitive + Benefits


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