Digital Advertising Leader

2 weeks ago

Lahore, Punjab, Pakistan beBeePpc Full time $40,000 - $80,000

Job Title:

PPC Specialist

This role involves leading our digital advertising efforts. A key aspect of the position is managing multiple ad campaigns, bids, and keywords.

The ideal candidate will have a strong background in Google Adwords, excellent organizational skills, and a professional attitude.

A successful PPC specialist will be able to maintain high quality scores, conduct A/B testing, and analyze data using tools such as Google Analytics and webmaster tools.

They should also have a solid understanding of SEO techniques, including white hat methods, and be able to create useful dashboards by linking up analytics, AdWords, and webmaster tools.

Accurate record-keeping and providing detailed monthly reports to management is essential for this role.

Key Responsibilities:

  • Manage paid ADs and achieve good ROI.
  • Maintain high quality scores and conduct A/B testing.
  • Develop and implement effective digital marketing strategies.
  • Stay up-to-date with the latest search engine algorithms.
  • Collaborate with other teams to drive business results.

Requirements:

  1. Excellent knowledge of Google Adwords.
  2. Ability to think critically and strategically.
  3. Strong analytical and problem-solving skills.
  4. Experience with digital marketing tools and software.
  5. Excellent English conversational skills.
  6. Degree in Computer Science or Business Administration majoring in Marketing.

Location: Information Technology and Services - Baltimore, United States

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