Digital Product Branding Specialist

6 days ago

Lahore, Punjab, Pakistan beBee**Digital Full time

Job Title: Brand Strategist

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We are seeking an experienced brand strategist to develop and implement a comprehensive brand strategy for our clients in the food and hospitality industry.

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About the Job

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The ideal candidate will have a deep understanding of brand building aspects, particularly in the food or tech-related industries. They will be responsible for creating a clear and compelling brand message that resonates with our target audience.

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Key Responsibilities

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  1. Create a cohesive brand identity that aligns with our company values and mission.
  2. Develop and execute a comprehensive marketing strategy to increase brand awareness and drive business growth.
  3. Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
  4. Conduct market research and analyze data to inform branding decisions.
  5. Maintain a deep understanding of industry trends and competitor activity to stay ahead of the curve.

Requirements

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  • Proven experience in brand development and management.
  • Strong understanding of marketing principles and strategies.
  • Excellent communication and project management skills.
  • Ability to work collaboratively in a fast-paced environment.

Benefits

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This is an excellent opportunity for a motivated and experienced brand strategist to join our team and make a meaningful impact on our clients' businesses.

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About Us

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We are a leading provider of e-commerce platforms for the restaurant and food manufacturing industry.

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Contact Information

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Please submit your resume and cover letter to apply for this exciting opportunity.

">Brand Manager - Digital Products

tossdown.com builds e-commerce platforms (web and apps) for the restaurant and food manufacturing industry.

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A brand manager should be able to understand the software modules and develop all loosely coupled pieces as a single brand to form a clear message to its consumers of what the offering is, at the same time maintaining the brand's image.

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Key Areas of Responsibility

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  1. Brand building from scratch and positioning.
  2. Production of collateral materials.
  3. Planning, ideation and strategy.
  4. Creating and submitting collateral for electronic media (Website, Social Media, email, banner ads, etc.).
  5. Develop and communicate the brand style guide.
  6. Ensure consistent brand positioning and messaging across all programmes.
  7. Various product marketing and marketing communication programmes including offline and online advertising, website, public relations, etc.

About You

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You must have previous experience of building brand collaterals and demonstrate passion, clarity of thinking and professionalism in all aspects of communication and presentation.

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About Tossdown.com

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Tossdown.com builds e-commerce platforms (web and apps) for the restaurant and food manufacturing industry in Pakistan and North-American Market through which these businesses can achieve Online Sales, Business intelligence and Customer Loyalty.

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Job Specification

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The candidate must have:

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  1. Excellent verbal and written presentation skills.
  2. Great design & aesthetic sense.
  3. Deep understanding and experience of brand building aspects (especially food or tech related).

Industry

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Information Technology and Services

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Location

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Lahore, Pakistan

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