ASO Specialist

6 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

We are actively hiring a Marketing Executive for our apps published on the Play Store.

Key Responsibilities:
  1. Audit and Optimize App Listings
  2. Maintain strong understanding of Android Vitals, including ANR and Crash analytics.
  3. Conduct thorough research to propose trending game ideas, plan market-relevant screenshots based on current trends.
  4. Stay updated with current and upcoming Google developer policies.
  5. Leverage Firebase to devise strategies for user retention.
  6. Analyze competitors to develop effective strategies.
  7. Manage ASO teams responsible for titles, descriptions, content writing, backlinking, and other ASO tasks.
  8. Test, track, and optimize A/B tests on app stores to improve download conversion rates and store page traffic.
  9. Provide post-production and icon suggestions adhering to ASO standards.
  10. Develop comprehensive ASO strategies to ensure apps rank at the top of search results in relevant app stores.
  11. Optimize app store pages to enhance conversion rates using content and visual tools.
  12. Monitor and analyze app store rankings with the latest analytics tools.
  13. Conduct keyword research across multiple languages.
  14. Write compelling app descriptions and titles incorporating researched keywords.
  15. Proofread and edit reports for clarity and accuracy.
Additional Requirements:


• Create engaging content and store listing descriptions for games.


• Analyze game performance within stores.


• Manage reviews and feedback for games.


• Develop and execute paid advertising campaigns for games.

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