
Technical Lead Capture and Enrichment Specialist
6 days ago
Our Mission:
We are committed to empowering entrepreneurs and small business owners to achieve their goals. We believe that by providing innovative software solutions, we can make a meaningful impact on the health and wellness industry.
About You:
As our Technical Lead Generation Manager, you will be responsible for building and managing processes that capture new leads at scale. You will work closely with CRM, data enrichment tools, and automation platforms to ensure our sales and marketing teams receive a steady flow of accurate, high-quality prospect data.
Responsibilities:
- Leverage web scraping, third-party databases, APIs, and integrations to identify potential leads and gather relevant firmographic and demographic information.
- Evaluate new data providers, list providers, and lead databases to continually expand and refine our prospect lists.
- Enrich and validate lead information using tools like ZoomInfo, Clearbit, Apollo.io, or similar.
- Configure and maintain lead-generation workflows in marketing automation platforms or specialized lead-gen tools.
- Implement scripts, integrations, or plugins to automate repetitive tasks.
- Collaborate with developers to set up data pipelines that sync leads between various tools and systems.
- Develop and enforce data hygiene best practices to ensure accuracy and consistency of lead data.
- Monitor databases and CRMs for duplicate or incomplete records, merging or updating data as necessary.
- Audit lead data sources, ensuring compliance with privacy regulations and company policies.
- Implement or refine lead scoring models to help the sales team prioritize high-value prospects.
- Segment leads based on attributes like industry, company size, or region.
- Continuously evaluate lead quality and provide insights for ongoing optimization.
- Track and report on key lead-generation metrics, such as cost per lead, lead velocity, data accuracy, and pipeline contribution.
Benefits:
- Competitive salary package
- Comprehensive Group Health and Life Insurance
- Gratuity
- EOBI
- Transport facility / Fuel allowance
- Paid time off
- Staff recognition programs
- Staff training programs
- Career progression
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