Marketing Specialist

7 days ago

Sukkur, Sindh, Pakistan beBee Careers Full time

The Marketing Executive role at our organization requires a professional who can support Business Heads in developing business development activities and schemes. This includes planning, executing, and evaluating marketing campaigns to achieve business objectives.

Key responsibilities include designing printing materials such as advertisements, billboards, and banners, gathering and analyzing customer insights, and engaging with competitors' activities. Additionally, the successful candidate will maintain and update customer databases, organize events like conferences and exhibitions, conduct market research, and evaluate marketing campaign effectiveness.

We are seeking an experienced Marketing Executive with a minimum of 2-3 years of experience in social media and BTL (ATL experience is an added advantage). The ideal candidate should possess strong communication skills, be decisive, and have excellent graphics design skills. Experience in delivering high-quality print and digital marketing campaigns is also desirable.

  • Marketing:
  • Gather and analyze customer insight
  • Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback
  • Engage in reviewing competitors activities
  • Maintain and update customer database
  • Organize events such as Lucky draws, Annual conferences, Exhibitions, sourcing sponsorship etc.
  • Conduct market research
  • Evaluate marketing campaign
  • Social Media:
  • Managing social Media Marketing strategy
  • Develop ideas and produce creative content across platforms
  • Create marketing campaign and execute all campaign on social media
  • Manage a blogger outreach program and build an active brand ambassador network to spread work about the company
  • Monitor trends in Social Media tools, applications, channels, design and strategy
  • Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns
  • Analyze, review, and report on effectiveness of campaigns in an effort to maximize results

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