Marketplace Strategist

1 day ago

Lahore, Punjab, Pakistan beBee Careers Full time

**Marketplace Optimization Specialist Role**

The role of a Marketplace Optimization Specialist is crucial in ensuring the success of online marketplaces. Key responsibilities include:

  1. Managing and optimizing product listings on major e-commerce platforms, including Amazon, eBay, and Walmart.
  2. Crafting compelling product descriptions and attention-grabbing titles to enhance product visibility.
  3. Conducting keyword research and optimizing listings for search engine visibility, staying up-to-date with algorithm changes.
  4. Analyzing competitors' listings to identify trends and implement data-driven strategies to improve performance.
  5. Monitoring inventory levels and coordinating with the fulfillment team to ensure proper stock levels.
  6. Managing pricing strategies to stay competitive and profitable.
  7. Setting up and optimizing PPC ads, managing promotions, and analyzing campaign performance.
  8. Tracking KPIs such as click-through rates, conversion rates, and sales velocity to inform improvements.
  9. Providing customer service by responding promptly to customer inquiries and resolving issues.

Additionally, the role involves building relationships with influencers, bloggers, and webmasters to enhance brand visibility and executing link-building strategies to improve SEO performance. The position requires a proactive, adaptable, and results-oriented individual with at least 5 years of experience in the Information Technology industry, specifically related to Computer Games.

About the Job

This is a mid-senior level, full-time role requiring a strong understanding of marketplace optimization and listing strategies. The ideal candidate will have excellent communication skills, be able to work independently, and be located in Johar Town.

Key Responsibilities

  • Product Listing Management and Optimization
  • Keyword Research and Optimization
  • Competitor Analysis and Strategy Implementation
  • Inventory Management and Fulfillment Coordination
  • Pricing Strategy Management
  • PPC Advertising and Campaign Management
  • Sales Performance Tracking and Analytics
  • Customer Service and Support
  • Link Building and SEO Strategy Execution

Requirements

  • At least 5 years of experience in Marketplace Optimization and Listing Strategies
  • Strong understanding of e-commerce platforms and marketplace algorithms
  • Excellent communication and problem-solving skills
  • Ability to work independently and collaboratively as part of a team
  • Location: Johar Town

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