Product Executive

3 days ago

Lahore, Punjab, Pakistan DWP Group Full time 600,000 - 800,000 per year

We are seeking a dynamic and analytical
Product Executive
to join our team. The ideal candidate will be responsible for conducting product research, market analysis, and competitor analysis to support our product strategy and positioning in the consumer electronics industry.

Responsibilities:

  • Conduct comprehensive product research to identify market trends, customer needs, and emerging technologies in the consumer electronics industry.
  • Perform periodic market visits to gather insights, understand consumer behaviour, and assess market conditions.
  • Analyze competitors' products, pricing strategies, and market positioning to identify opportunities for differentiation and improvement.
  • Analyze sales data, market trends, and consumer feedback to provide actionable insights and support decision-making.
  • Prepare and present detailed reports and presentations on product performance, market conditions, and competitive analysis.
  • Monitor and evaluate the effectiveness of product strategies and make recommendations for adjustments as needed.
  • Maintain up-to-date knowledge of industry trends, competitor activities, and regulatory requirements affecting the consumer electronics market.

Qualifications:

  • Bachelor's degree
    in Business Administration, Marketing, or a related field.
  • 0-1
    year of experience in product management or market research (preferably in the consumer electronics industry). Fresh graduates are encouraged to apply.
  • Excellent research and data analysis skills, with proficiency in using market research tools and techniques.
  • Strong understanding of the consumer electronics market and competitive landscape.
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

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