Lead Generation

3 days ago


Lahore, Punjab, Pakistan Globex IT Solutions Full time $90,000 - $120,000 per year

We are a results-driven digital marketing and technology firm, helping clients grow their business through innovative strategies. We are seeking an experienced Lead Generation & Email Marketing Expert who can drive quality leads and execute impactful email campaigns, including newsletters.

Key Responsibilities:

  • Develop and implement lead generation strategies through multiple online channels.
  • Build and maintain high-quality prospect databases for outreach.
  • Plan, design, and send engaging newsletters to targeted audiences.
  • Create automated email campaigns, drip sequences, and personalized outreach.
  • Work with the sales and content teams to align campaigns with company objectives.
  • Track and analyze performance metrics for both lead generation and email campaigns.
  • Ensure email compliance with CAN-SPAM, GDPR, and other regulations.

Requirements:

  • Bachelor's degree in Marketing, Business, IT, or related field (Preferred).
  • Proven experience in lead generation and email marketing.
  • Hands-on experience in newsletter creation and sending.
  • Knowledge of tools like Mailchimp, HubSpot, ActiveCampaign, or similar.
  • Familiarity with LinkedIn outreach for lead generation is a plus.
  • Strong analytical skills for interpreting campaign results.
  • Excellent written and verbal communication skills.

Job Type: Full-time

Work Location: In person


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