Brand Acquisition Executive

3 days ago


Lahore, Punjab, Pakistan Daraz Group Full time

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Brand Acquisition Executive - Electronics

About Daraz

Founded in 2015, Daraz is South Asia's leading e-commerce platform operating in Pakistan, Bangladesh, Sri Lanka, Nepal, and Myanmar. It empowers over 100,000 active sellers with marketplace technology to reach the region's growing consumer base. Daraz Express and Daraz Pay facilitate efficient logistics and digital payments. Our vision is to serve 100 million customers and businesses by 2030.

For more information, please visit

Job Summary:

This role involves expanding our seller base, developing strategic partnerships, and supporting new seller success on Daraz. Responsibilities include market research, client communication, negotiation, onboarding, and developing commercial strategies.

Key Responsibilities:

  • Client Management: Build and maintain relationships with new sellers, including suppliers, vendors, and brands.
  • Negotiation: Develop and negotiate incentive programs with prospective clients to foster mutually beneficial partnerships.
  • Onboarding: Oversee and support the onboarding process for new sellers, ensuring they have the necessary tools and resources within the Electronics category.
  • Commercial Strategy: Collaborate with leadership to develop and implement seller acquisition and retention strategies.
  • Order Management & Fulfillment: Manage the order process from placement to delivery, ensuring accuracy and timeliness.
  • Market Research & Analysis: Stay updated on industry trends, competitors, and customer preferences to inform sales strategies.
  • Reporting & Analytics: Provide performance reports on key metrics and use data insights for growth opportunities.

Required Skills/Abilities:

  • Minimum Bachelor's Degree in Business, Marketing, or related field.
  • 1-3 years experience in business development, account management, sales, or e-commerce, preferably in Electronics.
  • Knowledge of e-commerce platforms, online sales, and digital marketing.
  • Excellent communication and interpersonal skills.
  • Strong analytical and problem-solving skills with a data-driven mindset.
  • Proficiency in Microsoft Office and e-commerce tools.
  • Ability to manage multiple projects and prioritize effectively in a fast-paced environment.
  • Adaptable to quick changes and dynamic environments.

Key Competencies:

  • Commercial Acumen: Understanding of business fundamentals and category growth.
  • Data-Driven Decision Making: Leveraging data for strategic decisions.
  • Strategic Thinking: Developing and executing growth strategies.
  • Negotiation Skills: Effectively negotiating with suppliers and sellers.
  • Market Insight: Deep understanding of the Electronics market and consumer behavior.
  • Collaboration: Working cross-functionally with stakeholders.
  • Agile Work Style: Quickly adapting to changes and priorities.

What we offer:

  • International startup environment with learning opportunities from Alibaba Group.
  • Exposure to Alibaba's ecosystem.
  • Training in team management, leadership, analytics, and operations.
  • Opportunity to develop future business leaders in e-commerce.
  • Competitive salary and incentives.
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