Performance Marketing Executive

1 week ago


Lahore, Punjab, Pakistan Dubizzle Labs Full time

Job Brief:

Dubizzle Group (Parent company of Zameen.com and Olx.com) is looking for a highly motivated and detail-oriented Performance Marketing Executive to join its central performance marketing team. The ideal candidate should have hands-on experience in running digital advertising campaigns, analyzing performance metrics, and optimizing campaigns for better results. This role requires a fair understanding of paid marketing channels, including Google Ads, Meta (Facebook & Instagram) Ads, and other digital platforms.

Key Responsibilities:

  1. Assist in the planning, execution, and optimization of paid media campaigns across Google, Meta, and other digital platforms.
  2. Conduct keyword research and optimize ad copies to enhance campaign performance.
  3. Monitor and analyze campaign performance metrics (CTR, CPC, ROAS, etc.) and suggest improvements.
  4. Collaborate with the design and content teams to create compelling ad creatives.
  5. Implement A/B testing strategies to improve ad performance.
  6. Stay updated with the latest digital marketing trends and platform updates.
  7. Generate performance reports and provide insights for campaign enhancements.

Job Requirements:

  1. 1-2 years of experience in performance marketing, preferably in real estate or a tech-driven company.
  2. Experience with Google Ads, Meta Ads, and other paid advertising platforms.
  3. Basic understanding of SEO and how it integrates with paid marketing strategies is a plus.
  4. Ability to manage multiple campaigns and meet deadlines in a fast-paced environment.
  5. Excellent communication and teamwork skills.
  6. Knowledge of Excel/Google Sheets for data analysis and reporting.
  7. Experience with Arabic search terms is a plus.

What We Offer:

  1. A dynamic and collaborative work environment.
  2. Growth opportunities within the performance marketing team.
  3. Competitive salary and benefits package.
  4. Exposure to large-scale digital campaigns and learning opportunities.
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