Brand & Communication Executive

4 weeks ago

Islamabad, Islamabad, Pakistan OneScreen Full time

Company Description

OneScreen is a leading technology provider specializing in customized interactive smart boards, video collaboration, and AI applications for education and business clients. Based in San Diego, CA, OneScreen has extended its market presence globally with offices in Canada, Mexico, Pakistan, Colombia, and the UAE, and partners serving clients worldwide. Since 2012, OneScreen has been at the forefront of innovations in EdTech and collaboration software, creating smarter, user-centric solutions tailored to the needs of each customer. In 2024, OneScreen expanded its technology offerings to cater to the home environment as well.

Key Responsibilities

  • Manage and handle social media accounts (Facebook, Instagram, Twitter, LinkedIn, etc.) by posting, scheduling, and engaging with the community.
  • Generate creative content ideas for the design team, ensuring alignment with the brand's tone, vision, and values.
  • Collaborate with the branding team to assist in maintaining a consistent and effective brand story, perception, and overall public image.
  • Assist with public relations efforts, including writing articles, blogs, press releases, and other communication materials.
  • Research and identify potential online sources and opportunities to share or promote content to increase brand visibility.
  • Monitor social media trends, campaigns, and competitor activities to adjust strategies and stay ahead of the curve.
  • Analyze performance data (like social media analytics) and provide actionable insights to improve future content and campaigns.

Key Skills & Qualifications

  • Proven experience in brand management, social media management, content creation, and digital marketing.
  • Excellent writing, communication, and editing skills for creating engaging content (articles, blogs, social media posts).
  • Strong understanding of branding and how to maintain a positive public perception.
  • Experience with PR activities such as writing press releases, blogs, and articles.
  • Proficiency in social media platforms, content scheduling tools and Google Analytics.
  • Creative thinking and ability to work in collaboration with design and branding teams.
  • Ability to work independently and manage multiple projects at once.

Education & Experience

  • Bachelor's degree (Preferably Masters) in Marketing, Communications, Public Relations, or a related field.
  • 1–3 years of experience in social media management, content creation, or digital marketing

Job Type: Full-time

Work Location: In person (G-9/4, Islamabad)

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