Distribution and Sales Specialist

4 days ago


Hyderabad City Taluka, Pakistan Colgate-Palmolive Full time
Key Duties:

As a Sales Associate at Colgate-Palmolive, you will be responsible for executing critical duties that drive sales and distribution objectives.

Responsibilities:

Trade Enablement:

  • Market Growth Initiatives: Develop and implement plans to increase market presence and drive sales.
  • Wholesaler Collaboration: Foster strong relationships with specialty wholesalers to optimize their usage and drive sales.
  • Store Performance Improvement: Classify stores in route lists according to accurate RE and advise SSMs to reduce non-purchasers.
Sales Mastery: Utilize selling stories, range selling, and handle objections effectively to achieve sales targets.

In-Store Success Strategies:

Prioritize accounts for maximum impact through visibilities, ensuring top 2 outlets in every route are covered.

Competitive Insights:

Secure insights from competitive information available in the public domain regarding new products, activities, schemes, and other developments.

Data Analysis and Reporting:

  • Analyze data to drive overall business performance.
  • Set objectives for market visits and review sales associate and PSR performance against plan.

Learning and Development Opportunities:

  • Develop sales associates through required training modes (e.g., new products, toothbrush assortment, focus on medical stores).
  • Mentor and empower sales associates to perform well by ensuring CP benefits are availed by SSMs.
  • Acknowledge issues faced by sales associates and provide support to resolve them.

Meetings and Reporting:

Conduct effective monthly and weekly sales associate meetings and compile reports as per requirements communicated by AM.

Relationship Building:

  • Foster trust and understanding with stockiest and trade partners, especially key wholesalers, to drive business growth.
  • Share success stories and communicate programs to build off-takes.

Requirements:

Minimum 2 years of work experience in FMCG companies and a Post Graduate degree in Business Administration is preferred.

Diversity, Equity & Inclusion:

Colgate is an equal opportunity employer committed to diversity, equity, and inclusion, fostering an environment where everyone feels they belong.



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