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Head of Marketing

2 weeks ago

Karachi, Sindh, Pakistan ONE Technology Services Full time $104,000 - $130,878 per year

ONE Technology Services is seeking a dynamic and visionary Head of Marketing to lead our marketing team, drive brand growth, and deliver measurable business impact. The ideal candidate will be an accomplished marketing leader with a proven track record of building strategies that generate high-quality leads, strengthen market presence, and align closely with organizational goals. This role requires strategic thinking, creativity, and hands-on leadership to steer the company's marketing function to the next level.

What you need / Qualifications:

  • Minimum of a Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 10+ years of proven experience in leading results-driven marketing functions, preferably within well-reputed software houses.
  • Strong background in B2B marketing, lead generation, and pipeline nurturing.
  • Demonstrated success in managing and scaling marketing operations.
  • Strong expertise in digital marketing channels, content strategy, and brand development, with hands-on experience in leveraging diverse platforms including email campaigns, LinkedIn marketing, backlink strategies, and sales funnel optimization.
  • Exceptional leadership and team management skills.
  • Strong analytical mindset with the ability to translate data into actionable insights.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across cross-functional teams and engage with potential clients.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across cross-functional teams and engage with potential clients.
  • Results-driven and consistent performer with a proven track record of delivering measurable growth and contributing significantly to the overall success of companies.
  • Must have proven experience in marketing and generating qualified leads for staffing/staff augmentation (onshore and offshore) as well as enterprise-level software development solutions.
  • Must have extensive experience working with US-based software houses.
  • Proficient in leveraging CRM tools including Salesforce, Zoho, HubSpot, etc., to drive marketing and sales effectiveness.
  • Ability to manage and execute multiple marketing initiatives across different companies within the corporate portfolio.
  • Energetic and passionate marketing professional, driven by challenges with a proven track record of delivering consistent results.
  • Strong presentation and report-writing skills, with the ability to effectively communicate insights to clients and executive management.

What you'll do:

  • Develop and execute comprehensive marketing strategies aligned with the company's quarterly and long yearly business objectives.
  • Lead demand generation efforts to create a consistent pipeline of qualified leads.
  • Proven ability to roll up sleeves and execute marketing tasks directly, alongside leading and mentoring a high-performing team.
  • Strengthen brand positioning and expand the company's visibility across diverse platforms, with a focus on YouTube.
  • Collaborate closely with the sales team to align marketing and sales efforts for revenue growth.
  • Work closely with executive leadership to establish ideal customer profiles, competitive positioning, segmentation strategies, and compelling value propositions.
  • Strategize, execute, and optimize paid campaigns (Google, social media platforms) to maximize ROI and significantly boost social media engagement.
  • Develop networking strategies, actively participate in local and international events, and oversee end-to-end campaign management.
  • Analyze performance metrics, generate reports, and optimize marketing activities for maximum ROI.
  • Work with cross-functional teams to ensure marketing initiatives are well-coordinated and contribute to meaningful client engagement.
  • Manage and oversee multiple marketing initiatives across different companies within the corporate portfolio, ensuring alignment with overall business objectives.
  • Drive innovative marketing initiatives with energy and passion, taking on challenges to deliver consistent, measurable results.
  • Prepare and deliver high-quality presentations and reports that effectively communicate marketing performance, insights, and strategies to clients and executive management
  • Stay ahead of market trends and competitors to refine strategies proactively.

Whom we're looking for:

  • Results-driven and highly target-oriented.
  • Team player.
  • Time management, Attention to detail.
  • Punctual, responsible, and accountable, with the ability to work independently when required.
  • Strong leadership and communication skills, with the ability to effectively collaborate with cross-functional teams, stakeholders, and executives.

ONE Technology Services - We specialize in staffing and software development services, including custom app development, custom web development, staff augmentation, managed and cloud solutions, technical recruitment, and IT consultancy

ONE Technology Services is also a product-based company. Our products Workshop solution and ERP solution for services-based businesses are already well-tested and solve business problems by hitting right in the bull's eye. These products are highly customizable to address the specific needs of our clients. Having 20+ years of industry experience with top US and Canadian companies enables us to know exactly how to solve all our client's business challenges.

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Job Type: Full-time

Work Location: Remote