Outreach, Orientation

Position Purpose:

The Specialist Outreach will play a pivotal role in advancing the mission of the NOP Centre by leading and supporting strategic outreach initiatives, student engagement, institutional collaborations, and data-informed program design and delivery. The role requires a proactive, organized, and mission-driven professional capable of operating both independently and collaboratively in a fast-paced environment.

Key Accountabilities:

1. Strategic Outreach & Partnerships

• Plan, organize, and deliver awareness sessions in schools and colleges across Pakistan.
• Prepare and present outreach material at education institutions and partner forums.
• Maintain and update a national database of partner institutions biannually.
• Cultivate and manage long-term institutional partnerships to attract quality applicants.
• Liaise with school representatives, donors, and visitors during outreach engagements.

2. NOP Branding & Communications

• Contribute to NOP Centre's marketing and brand visibility strategies.
• Design and oversee production of outreach promotional materials (digital and print).
• Update the NOP Centre website and support content development for social and print media.
• Coordinate with the LUMS Communications Office for storytelling and campaign support.

3. Programme Support & Logistics

• Support planning and execution of flagship programmes such as the Summer Coaching Session and fundraising events.
• Manage logistics for outreach and awareness campaigns, both in-person and virtual.
• Provide operational support across all event phases: planning, implementation, follow-up.
• Ensure coordination with internal departments (Admissions, IST, Marcomms, etc.).

4. Monitoring, Evaluation & Reporting

• · Track and report on the implementation of outreach initiatives.
• Maintain dashboards and records of student participation and institutional reach.
• Analyze feedback and impact data to refine programme strategies.
• Develop reports and presentations for internal and external stakeholders.

5. Institutional Networking & Representation

• Represent the Centre at education fairs, school networks, and institutional partnerships.
• Build visibility and strengthen presence in national outreach ecosystems.
• Identify opportunities for collaborations aligned with NOP Centre objectives.

6. Research-Informed Practice

• Stay updated on national and global best practices in education, outreach, and access.
• Collect and organize community input (students, faculty, alumni) to shape programme design.
• Contribute to strategy and planning meetings with research-backed insights.

7. Office Administration & Team Coordination

• Support office documentation, compliance, meeting coordination, and logistics.
• Contribute to staff and student volunteer onboarding, mentoring, and performance tracking.
• Help maintain a culture of professionalism and high performance in the team.

Knowledge & Skills:

• Passion for Educational Equity & Student Opportunity: A strong commitment to advancing educational access, equity, and student success.
• Leadership & Initiative: Demonstrated leadership skills with the ability to take initiative, work independently, and drive projects forward.
• Communication & Interpersonal Skills: Exceptional verbal and written communication skills, with the ability to prepare and deliver high-quality presentations. Strong interpersonal skills to engage and collaborate effectively with diverse stakeholders.
• Teamwork & Collaboration: Ability to work collaboratively within a team and interact collegially with stakeholders at multiple levels, both internally and externally.
• Research & Data Orientation: Strong research skills and a data-driven mindset for evidence-based planning and decision-making.
• Attention to Detail & Execution: Excellent attention to detail, sound execution capabilities, and a strong work ethic to deliver on the office's goals.
• Problem-Solving & Creativity: Creative approach to problem-solving coupled with initiative to identify and implement solutions.
• Adaptability & Multitasking: Ability to prioritize, manage multiple tasks, and adapt in a dynamic environment, maintaining a positive, can-do attitude under pressure.
• Technical & Digital Skills: Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint), Adobe Acrobat, Photoshop, and Canva. Basic knowledge of PHP and familiarity with data management/science principles.
• Marketing & Communications: Knowledge of marketing and communications strategies, principles, and best practices.
• Event & Project Management: Experience with event planning, project coordination, and administrative processes.
• Commitment to Growth: Eagerness to learn and grow through self-learning and constructive feedback.
• Flexibility: Willingness to work late hours if required to meet organizational objectives.

Behaviours:

• Proactive – hands-on approach
• Good PR
• Customer services
• Efficient
• Well Organized
• Team worker,
• Ambitious

Qualification:

Bachelor's/Master's degree from a reputable HEC recognized institute.

Experience:

Minimum 3 years of related experience.

What We Offer:

A Learning Ecosystem

LUMS offers a dynamic work culture that encourages learning and innovation, skills development, and contribution to areas beyond your job role. You will have the opportunity to learn and interact with the best academic minds in Pakistan, as well as to work with highly experienced professionals.

Intellectual Freedom

We believe in the pursuit of knowledge, provide the freedom to explore across different disciplines and value the diverse expression of all community members for mutual learning and advancement.

Benefits

LUMS offers competitive benefits to its academic and professional colleagues including Provident Fund, Group Life Insurance, EOBI for Pension Scheme, Outpatient medical coverage for self and family, and In-patient Health Insurance for self, spouse, and dependent children.

Campus Perks

The LUMS campus offers all the facilities and amenities of a world-class university, including a Sports Complex offering international standard courts for badminton, squash, tennis, basketball and volleyball, a FINA certified 25M swimming pool, and separate gyms for women and men. In addition to the LUMS Dining Center, there is a variety of eateries across campus offering popular cuisines, a breath-taking mosque, a medical centre, the LUMS Library, car parking as well as transport facilities for females, and a professionally run Day Care Center for children of community members.

Discounts

LUMS also provides a wide range of corporate discounts and internal educational discounts to its community as a token of each member's value to our community. Our internal educational discounts include waiver of undergraduate tuition fees of employees' children studying at LUMS, scholarships for master's programs in several schools, and executive development programs offered by the nationally recognized Rausing Executive Development Center (REDC).

LUMS is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive workplace for all our employees. We do not discriminate on the basis of gender, race, religion, caste, ethnicity, age, non-disqualifying physical or psychological disability or social status. Candidates belonging to minority groups are encouraged to apply.