
Digital Growth Specialist
2 weeks ago
This role offers a unique opportunity to drive growth and expansion by identifying new business opportunities, building and maintaining client relationships, and pitching services and proposals. As a Business Development Officer, you will be responsible for understanding client needs and aligning agency services to build long-term partnerships.
Key Responsibilities- New Business Opportunities:
- Research and identify potential clients across various industries who could benefit from digital marketing services.
- Explore new market trends, niches, and emerging industries where the agency can provide value.
- Network with potential clients and industry professionals at events, conferences, and through online platforms.
- Building and Maintaining Client Relationships:
- Establish and nurture strong relationships with new and existing clients.
- Act as the primary point of contact for clients during the business development process.
- Understand client needs and align agency services to meet those needs.
- Pitching Services and Proposals:
- Develop tailored proposals and presentations that highlight the agency's digital marketing capabilities.
- Lead the sales process by conducting initial consultations, responding to requests for proposals, and negotiating contracts.
- Prepare cost estimates, pricing strategies, and project timelines to present to potential clients.
- Collaborating with Internal Teams:
- Work closely with the marketing, creative, and technical teams to understand the agency's offerings and ensure client needs are met.
- Provide feedback from clients to the team to improve service delivery and enhance customer satisfaction.
- Achieving Sales Targets:
- Set and achieve monthly, quarterly, and annual sales targets to contribute to the agency's revenue growth.
- Track sales metrics and performance to measure success and identify areas for improvement.
- Market Research & Competitor Analysis:
- Conduct in-depth market research to understand client needs, industry trends, and competitive positioning.
- Analyze competitor offerings, pricing strategies, and marketing tactics to position the agency effectively.
- Branding and Marketing:
- Help promote the agency's brand by attending industry events, webinars, and participating in content marketing efforts.
- Leverage online platforms and social media to enhance visibility and attract leads.
- Tracking Industry Trends:
- Stay updated with digital marketing trends, tools, and technologies to better understand client requirements.
- Share insights and strategies with the internal team to enhance service offerings and keep the agency competitive.
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