Sales Growth Expert

4 days ago


Bahawalpur, Punjab, Pakistan Coca-Cola CCI Full time
Job Overview

As a Field Sales Executive, you will play a crucial role in driving sales growth, achieving targets, and building strong relationships with customers.

Responsibilities
  1. Sales Performance: Ensure Secondary SKU-wise volume achievement vs targets assigned to enhance Market Share.
  2. Discount Management: Rationalize Discounts in the market & use promotion intelligently to achieve company net sales revenue.
  3. Outlet Expansion: Create new outlets and retain as per target and area potential to increase Numeric & Weighted distribution.
  4. Data Accuracy: Ensure that all data in the sales information systems and conduct regular audits.
  5. KPI Analysis: Analyze SFE KPI's and modify the area route or adjust frequencies to improve Green KPIs for Preseller.
  6. Call Achievement: Accomplish daily Planned calls, spend ample time-in-market, and coach presellers on 10 step call process.
  7. Execution Monitoring: Discuss Execution Scores by outlets with Presellers on a daily basis & highlight gaps to ensure In-Outlet Execution being carried out by his team as per PicOS & RED criteria and all marketing initiatives in his area.
  8. Competitor Intelligence: Monitor and report competitor activity in the assigned area and suggest ways to counter them.
  9. Asset Optimization: Supervise the proper injection and optimal utilization of Company's Assets in the market i.e. Coolers, Glass, Shell, Signage, Outlet Activation material etc.
  10. Investment Management: Manage In-outlet investment having optimal mix of Discounts, DME, Assets & Activation.
  11. Equipment Efficiency: Monitor the efficiency of equipment, increasing cooler throughput & reduce nonproductive coolers.
Qualifications
  • Bachelor's degree from a reputable institution.


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