Customer Relationship Management Professional

7 days ago

Islamabad, Islamabad, Pakistan beBeeExecutive Full time

As a strategic business partner, you will play a pivotal role in driving customer engagement, lead management, and operational efficiency through the effective use of CRM technology. The ideal candidate will possess hands-on experience with HubSpot, particularly Sales Hub and Marketing Hub, as well as a strong understanding of CRM best practices.

Job Responsibilities
  • CRM Oversight & Reporting:
    • Ensure data accuracy and completeness by managing and monitoring daily HubSpot CRM operations.
    • Conduct regular audits and updates of CRM records to support reliable reporting and segmentation.
    • Deliver periodic reports on key CRM metrics, including data integrity, customer segmentation, and engagement trends.
    • Develop and maintain dashboards that provide real-time visibility into CRM performance for stakeholders.
  • Automation & Workflow Optimization:
    • Build and optimize automation workflows in HubSpot aligned with marketing and sales processes.
    • Collaborate with cross-functional teams to refine and enhance automated customer journeys.
    • Identify and troubleshoot bottlenecks within workflows and suggest improvements for better efficiency.
  • Campaign Monitoring & Support:
    • Assist in the execution and performance monitoring of email campaigns through HubSpot.
    • Analyze campaign metrics such as open rates, click-through rates, and conversions to guide optimization.
  • Data Integrity & Enrichment:
    • Implement and uphold data quality standards, including regular data cleaning and deduplication.
    • Support enrichment of CRM data through integration tools and manual processes as needed.
    • Work with teams to improve data collection methodologies and ensure consistency across systems.
  • Insights & Strategic Recommendations:
    • Analyze CRM data to generate actionable insights that support customer journey improvements and strategic goals.
    • Provide ongoing recommendations based on system usage, engagement analytics, and lead behavior.
    • Collaborate with stakeholders to enhance segmentation and targeting strategies based on data insights.

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