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B2B Lead Acquisition Professional
1 week ago
The Plum Tree Group is seeking a highly motivated and experienced B2B Lead Acquisition Professional to join our team. As a key member of our sales team, you will be responsible for generating new business leads through various channels such as email marketing, social media, and networking.
Main Duties:- Develop and execute lead generation strategies to increase sales revenue.
- Create and manage contact lists of prospects in industries such as higher education, cultural heritage sites, museums, car dealerships, and others.
- Design and implement email marketing workflows that resonate with prospects to generate qualified leads.
- Establish thought leadership on client's social media profiles to create awareness and improve brand presence, resulting in warm leads.
- Track and report key lead generation metrics.
- Minimum 3 years of experience in B2B lead generation.
- Proven track record in email marketing and social selling.
- Proficiency in HubSpot/Salesforce.
- Experience in education or museum sector preferred.
- Strong written and verbal communication skills.
- Data analysis and reporting capabilities.