Consumer Sales Manager

4 days ago


Zhob District, Balochistan, Pakistan Colgate Full time
Job Description:

A Consumer Sales Manager is required to drive sales and distribution objectives in India for a global consumer products company.

Main Responsibilities:
  • Distribution Management
    • Develop and implement trade management strategies to expand product reach and optimize stockist performance.
    • Identify new markets and accounts, and build relationships with key wholesalers to drive business growth.
    • Ensure efficient execution of CD strategies and scheme rollouts across the zone.
  • In-store management
    • Prioritize accounts for maximum impact through visibilities and ensure coverage of top outlets in every route.
  • Market Updates
    • Secure and analyze competitive information from public sources to inform business decisions.
  • Data based working and communication
    • Utilize data to drive overall business performance and set objectives for market visits.
    • Review salesmen and PSR performance against plan and provide support to resolve issues.
  • Developing and training
    • Train and develop salesmen through required modes of training (e.g. new products, toothbrush assortment).
    • Mentor and empower salesmen to perform well by ensuring CP benefits are availed by DSRs.
  • Meetings
    • Conduct effective monthly and weekly salesmen meetings to share best practices and discuss progress.
  • Reporting
    • Compile reports and information as per requirements communicated by ASM.
  • Relationship Building
    • Maintain trust and understanding in working with stockists and trade partners to drive business growth.


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