
Consumer Sales Manager
4 days ago
A Consumer Sales Manager is required to drive sales and distribution objectives in India for a global consumer products company.
Main Responsibilities:- Distribution Management
- Develop and implement trade management strategies to expand product reach and optimize stockist performance.
- Identify new markets and accounts, and build relationships with key wholesalers to drive business growth.
- Ensure efficient execution of CD strategies and scheme rollouts across the zone.
- In-store management
- Prioritize accounts for maximum impact through visibilities and ensure coverage of top outlets in every route.
- Market Updates
- Secure and analyze competitive information from public sources to inform business decisions.
- Data based working and communication
- Utilize data to drive overall business performance and set objectives for market visits.
- Review salesmen and PSR performance against plan and provide support to resolve issues.
- Developing and training
- Train and develop salesmen through required modes of training (e.g. new products, toothbrush assortment).
- Mentor and empower salesmen to perform well by ensuring CP benefits are availed by DSRs.
- Meetings
- Conduct effective monthly and weekly salesmen meetings to share best practices and discuss progress.
- Reporting
- Compile reports and information as per requirements communicated by ASM.
- Relationship Building
- Maintain trust and understanding in working with stockists and trade partners to drive business growth.
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